The Procter & Gamble Company is seeking a Senior Manager for Creator and KOL Marketing in Cincinnati, Ohio, to lead influencer marketing efforts for its beauty brands. The role emphasizes relationship building with key opinion leaders (KOLs), managing multi-functional teams, and executing marketing strategies to enhance brand affinity and business performance
Job Summary
This role leads the influencer marketing strategy and relations for the North America Beauty team at Procter & Gamble.
The successful candidate will manage key opinion leader partnerships, brief development, and content creation to build brand affinity.
Total rewards include salary, bonus eligibility, and comprehensive benefits packages tailored to the specific case facts.
Matching Summary
Match Score: 85
The Procter & Gamble Company is seeking a Senior Manager for Creator and KOL Marketing in Cincinnati, Ohio, to lead influencer marketing efforts for its beauty brands. The role emphasizes relationship building with key opinion leaders (KOLs), managing multi-functional teams, and executing marketing strategies to enhance brand affinity and business performance.
Salary
Base: $110,000 – $165,300 per year; Bonus/Equity: Bonus if applicable; Benefits: Comprehensive total rewards package
Skills & Requirements
Must-have
Influencer marketing strategy leadership
KOL identification and relationship management
Social media and digital content expertise
Team leadership with direct reports
Budget and program performance reporting
Nice-to-have
Growth mindset and values experimentation
Adaptability in fast-paced environments
Storytelling and co-creating inclusive content
Strong written communication skills
Collaboration with cross-functional teams
Key Requirements
Bachelor's Degree required
5 years experience in social media and influencer relations preferred