Fs Marketing Communications & Campaign manager

Asda Stores Ltd

Competitive salary + benefits; discretionary compy...
Hybrid (minimum 3 days per week in office)
Brand evolution and communications strategy
End-to-end campaign roadmap ownership
Agency management and creative leadership
Asda Stores Ltd is seeking an FS Marketing Communications & Campaign Manager to lead brand development and integrated campaigns for Asda Mobile and Asda Money. This role involves managing campaign strategy, creative direction, and compliance, ensuring clear and effective brand messaging across various channels

Job Summary

  • This role offers a rare opportunity to build and shape the brands of Asda Mobile and Asda Money through standout integrated campaigns.
  • The successful candidate will own the full campaign roadmap from idea to execution while acting as a guardian of financial promotions compliance.
  • Asda offers a hybrid working model with a minimum of 3 days in the office, along with a company car allowance and 7% pension match.

Matching Summary

Match Score: 85

Asda Stores Ltd is seeking an FS Marketing Communications & Campaign Manager to lead brand development and integrated campaigns for Asda Mobile and Asda Money. This role involves managing campaign strategy, creative direction, and compliance, ensuring clear and effective brand messaging across various channels.

Salary

Competitive salary plus benefits; Discretionary company bonus included; Company pension up to 7% matched

Skills & Requirements

Must-have

  • Brand evolution and communications strategy
  • End-to-end campaign roadmap ownership
  • Agency management and creative leadership
  • FCA and ASA compliance governance
  • Team leadership of three direct reports

Nice-to-have

  • Strategic and innovative mindset
  • Passion for building trusted brands
  • Strong stakeholder collaboration skills
  • Data-driven optimization instincts

Key Requirements

  • Significant experience in brand or marketing communications
  • Proven track record delivering end-to-end campaigns
  • Experience in regulated environments like financial services
  • Strong creative judgement and agency leadership

Work Rights

Not specified

Tailored Resume

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