Sanlam is seeking a Product Marketer for their Sanlam app product team in Bellville, Western Cape. The role focuses on designing and executing digital customer lifecycle journeys across various channels to enhance user engagement and conversion while supporting the company's broader digital strategy
Job Summary
The Product Marketer will shape and execute always-on, trigger-based customer journeys to guide customers towards meaningful conversion outcomes.
This role is part of a cross-functional product team working on the Sanlam app, focusing on digital engagement and customer value.
The position emphasizes balancing commercial objectives with customer experience quality and communication relevance.
Matching Summary
Match Score: 85
Sanlam is seeking a Product Marketer for their Sanlam app product team in Bellville, Western Cape. The role focuses on designing and executing digital customer lifecycle journeys across various channels to enhance user engagement and conversion while supporting the company's broader digital strategy.
Skills & Requirements
Must-have
digital lifecycle journeys
customer journey orchestration
trigger-based communications
email, SMS, WhatsApp
data-driven strategy
cross-functional collaboration
customer retention
Nice-to-have
fintech experience
marketing automation tools
growth mindset
user experience alignment
Key Requirements
7+ years of experience in product marketing or related roles
Experience designing customer lifecycle journeys across digital channels