Director, Marketing Planning And Strategy- Cultural Initiatives

Walmartpr

Hoboken, NJ, United States of America
Base: $132,000.00 - $264,000.00; bonus/equity: ann...
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Cultural insight to action
Enterprise vision for cultural engagement
Multicultural strategy and go-to-market
** Walmart is seeking a Director of Marketing Planning and Strategy for Cultural Initiatives in Hoboken, NJ. This senior role requires a leader who can connect cultural insights to business outcomes, drive brand strategies, and influence cross-functional teams in a complex environment. **

Job Summary

  • This role translates cultural insight into action—driving strategies that influence marketing, merchandising, partnerships, and enterprise priorities.
  • You will ensure Walmart shows up in culture with authenticity, intention, and relevance, connecting cultural insight to real business outcomes.
  • Walmart offers competitive pay, performance-based bonus awards, and a comprehensive benefits package including health, financial, and paid time off benefits.

Matching Summary

Match Score: 75

** Walmart is seeking a Director of Marketing Planning and Strategy for Cultural Initiatives in Hoboken, NJ. This senior role requires a leader who can connect cultural insights to business outcomes, drive brand strategies, and influence cross-functional teams in a complex environment. **

Salary

Base: $132,000.00 - $264,000.00; Bonus/Equity: annual or quarterly performance bonuses; Benefits: Health, 401(k), stock purchase, PTO, Live Better U education benefit

Skills & Requirements

Must-have

  • Cultural insight to action
  • Enterprise vision for cultural engagement
  • Multicultural strategy and go-to-market
  • Brand partnerships and LTO strategy
  • Translate strategy at multiple levels
  • Define success metrics and KPIs

Nice-to-have

  • Deeply tapped into cultural trends
  • Comfortable working upstream with business
  • Energized by working across diverse communities
  • Move seamlessly between vision and execution
  • Thrive in ambiguity and complexity
  • Compelling storyteller

Key Requirements

  • Bachelor's degree or 7 years' experience
  • 4 years' experience in marketing
  • 1 year's supervisory experience
  • Proven experience leading strategy
  • Strong cross-functional leadership

Work Rights

Not specified

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