全球网红营销经理

Tencent Music Entertainment Group

Not specified
3+ years overseas influencer marketing experience
Fluent english written and verbal communication
Deep knowledge of youtube, tiktok, twitch ecosystems
Tencent Music Entertainment Group is seeking a Global Influencer Marketing Manager to lead influencer marketing initiatives for its international gaming brand, Level Infinite. The ideal candidate should have at least three years of experience in overseas influencer marketing, especially within the gaming sector, and possess strong communication skills in English

Job Summary

  • The role involves leading end-to-end execution of global influencer marketing strategies for Level Infinite's international game portfolio.
  • Candidates must possess deep familiarity with major platforms like YouTube, Twitch, TikTok, and Instagram to drive effective content distribution.
  • The position requires a proactive approach to cultivating KOL/KOC ecosystems and identifying cross-sector creators to expand brand reach.

Matching Summary

Match Score: 85

Tencent Music Entertainment Group is seeking a Global Influencer Marketing Manager to lead influencer marketing initiatives for its international gaming brand, Level Infinite. The ideal candidate should have at least three years of experience in overseas influencer marketing, especially within the gaming sector, and possess strong communication skills in English.

Skills & Requirements

Must-have

  • 3+ years overseas influencer marketing experience
  • Fluent English written and verbal communication
  • Deep knowledge of YouTube, TikTok, Twitch ecosystems
  • End-to-end campaign execution management
  • Experience with global game marketing projects

Nice-to-have

  • Domestic Chinese platform influencer experience
  • Cross-category creator discovery skills
  • Strong data analysis and logical thinking
  • Passion for mobile, PC, and console gaming
  • Ability to identify emerging content trends

Key Requirements

  • 3 years minimum in overseas influencer marketing or game content marketing
  • Fluent English proficiency for international business negotiations
  • Proven track record of managing mature overseas influencer campaigns
  • Experience playing at least 5 mainstream games across different platforms

Work Rights

Not specified

Tailored Resume

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