You will be responsible for Marketing Daily Banking (Account, Card, Deposits and Digital Services) and Marketing Experiences (Cooperations) for Private Banking (Germany)
Job Summary
You will be responsible for Marketing Daily Banking (Account, Card, Deposits and Digital Services) and Marketing Experiences (Cooperations) for Private Banking (Germany).
You will bring products & services to life by conceptualizing and steering effective brand activation and consideration measures, and accompanying product launches across all channels.
The bank offers a wide range of benefits covering professional and personal needs, including emotional well-being, physical fitness, social networking, and financial security.
Matching Summary
You will be responsible for Marketing Daily Banking (Account, Card, Deposits and Digital Services) and Marketing Experiences (Cooperations) for Private Banking (Germany).
Skills & Requirements
Must-have
Omnichannel campaign management
Customer lifecycle marketing
MarTech and AI-driven marketing
Performance marketing expertise
Agency and stakeholder management
Nice-to-have
Data-driven optimization
Cross-functional collaboration
Knowledge sharing best practices
Key Requirements
University degree in Marketing, Media, Communication or Economics
Several years of experience in omnichannel end-to-end campaign management
Deep expertise in managing complex marketing and product campaigns
Very good understanding of performance marketing
Proficient MarTech skills
Practical experience with AI and ML marketing use cases