Assistant Marketing Manager – Cadillac Sedans

gmoshawa.ca

Hybrid
Cadillac sedans marketing strategy
Customer and competitive analysis
Marketing plan development
Provide support and oversee the lifecycle management of Cadillac Sedans, including development and execution of the marketing strategy through positioning, pricing, packaging, messaging, and various cross-functional marketing activities in support of business objectives

Job Summary

  • Provide support and oversee the lifecycle management of Cadillac Sedans, including development and execution of the marketing strategy through positioning, pricing, packaging, messaging, and various cross-functional marketing activities in support of business objectives.
  • Collaborate with Centers of Expertise (Media, Site, Social, CRM, Sales, Product and Finance) to further refine strategies and plans, including use of existing divisional and adjacency promotions.
  • Implement innovative strategies to elevate the customer experience, to achieve brand goals.

Matching Summary

Provide support and oversee the lifecycle management of Cadillac Sedans, including development and execution of the marketing strategy through positioning, pricing, packaging, messaging, and various cross-functional marketing activities in support of business objectives.

Skills & Requirements

Must-have

  • Cadillac Sedans marketing strategy
  • Customer and competitive analysis
  • Marketing plan development
  • Cross-functional team collaboration
  • Data analysis for insights

Nice-to-have

  • External partnership management
  • Agency relationship building
  • Innovative customer experience strategies

Key Requirements

  • Bachelor's degree required
  • 5+ years of experience
  • Project management experience
  • Strategic decision-making experience
  • Ability to travel 10-15% domestically

Work Rights

Not specified

Tailored Resume

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