Head Of Brand & Creative

IG Group Holdings

Raffles Place, Singapore
Brand strategy and positioning
Creative team leadership
Global brand management
Lead the brand strategy and creative vision across all markets, ensuring consistent brand expression while driving creativity that differentiates IG Group in competitive markets

Job Summary

  • Lead the brand strategy and creative vision across all markets, ensuring consistent brand expression while driving creativity that differentiates IG Group in competitive markets.
  • Oversee creative output across all channels including campaigns, digital, social, content, and events, partnering with regional marketing leaders to adapt global brand for local markets.
  • Champion brand guidelines and governance across the organization and report on brand health, perception, and creative effectiveness metrics.

Matching Summary

Lead the brand strategy and creative vision across all markets, ensuring consistent brand expression while driving creativity that differentiates IG Group in competitive markets.

Skills & Requirements

Must-have

  • Brand strategy and positioning
  • Creative team leadership
  • Global brand management
  • Cross-channel creative output
  • Agency and partner management

Nice-to-have

  • High autonomy culture
  • Customer experience focus
  • Sustainable growth driver
  • Commercial acumen
  • Crisis management skills

Key Requirements

  • 12-15 years experience
  • Regulated industries experience
  • Financial services preferred
  • Portfolio of strategic and creative excellence
  • Managing creative teams
  • Managing external agencies
  • Global brand management experience
  • Executive stakeholder management
  • Financial services marketing regulations
  • Brand guidelines and governance frameworks
  • Brand health reporting

Work Rights

Not specified

Tailored Resume

Cover Letter