Projektmanager Retail Media Measurement Und Analytics (m/w/d)
Rewe Group
Köln, Germany
On-site
Data-driven concepts
Digital products
Campaign kpi analysis
Develop data-driven concepts and digital products, analyze campaign KPIs, and derive concrete measures from insights
Job Summary
Develop data-driven concepts and digital products, analyze campaign KPIs, and derive concrete measures from insights.
Conceptualize and implement a cross-campaign reporting tool that centrally bundles data from various systems.
Advise brand manufacturers, advertising partners, and media agencies in direct customer contact on the optimal use of our reporting and analysis tools.
Matching Summary
Develop data-driven concepts and digital products, analyze campaign KPIs, and derive concrete measures from insights.
Skills & Requirements
Must-have
data-driven concepts
digital products
campaign KPI analysis
AdTech and MarTech trends
stakeholder collaboration
data quality and tracking
performance measurement
Nice-to-have
pioneering spirit
start-up mindset
team spirit
entrepreneurial thinking
strategic thinking
Key Requirements
Degree in Business or Communication Sciences
Experience in data-driven project environments
Proficiency with data analysis and reporting tools