Digital Direct Marketing, Campaign Manager

AIG

Bangkok, Thailand
Not specified; not specified; comprehensive benefi...
Primarily onsite
Digital direct marketing campaign management
Multi-channel and multi-product marketing
Customer lifetime management and portfolio optimization
AIG is seeking a Digital Direct Marketing Campaign Manager in Bangkok, Thailand. The role focuses on enhancing digital marketing strategies and managing multi-channel campaigns to drive customer engagement and revenue growth

Job Summary

  • This role is instrumental to achieving AIG Thailand's aspiration to be the leading general insurer through market-leading direct marketing solutions.
  • The successful candidate will drive top and bottom line performance by managing partnerships, digital campaigns, and customer engagement strategies across acquisition and retention programs.
  • AIG offers a comprehensive Total Rewards Program focused on health, wellbeing, financial security, and professional development for its team members.

Matching Summary

Match Score: 85

AIG is seeking a Digital Direct Marketing Campaign Manager in Bangkok, Thailand. The role focuses on enhancing digital marketing strategies and managing multi-channel campaigns to drive customer engagement and revenue growth.

Salary

Not specified; Not specified; Comprehensive benefits package included

Skills & Requirements

Must-have

  • Digital direct marketing campaign management
  • Multi-channel and multi-product marketing
  • Customer lifetime management and portfolio optimization
  • Agile test and learn marketing
  • Performance management and profitability analysis

Nice-to-have

  • Strong verbal and written communication skills in English
  • Strategic thinker with innovative and creative approach
  • Ability to work under time constraints and meet deadlines
  • Experience influencing people at all organizational levels
  • Collaborative mindset for cross-functional teamwork

Key Requirements

  • Minimum bachelor's degree (MBA preferred)
  • Minimum 3 years experience in Insurance, Financial Services or Consumer Goods
  • Strong analytical and campaign management skills

Work Rights

Not specified

Tailored Resume

Cover Letter