Marketing Manager Customer Communications

Commonwealth Bank

Sydney, New South Wales, Australia
Onsite
Integrated campaign delivery
Social media marketing
Data-driven marketing strategies
Deliver innovative marketing strategies in support of CommBank’s Home Lender network by strategizing, executing, and reviewing marketing campaigns aligned to business priorities and existing customer needs

Job Summary

  • Deliver innovative marketing strategies in support of CommBank’s Home Lender network by strategizing, executing, and reviewing marketing campaigns aligned to business priorities and existing customer needs.
  • Develop and project manage campaigns that deliver business objectives, raise consideration, drive acquisition/cross-sell, and improve customer NPS and retention.
  • Build robust analysis and reporting of all delivered campaigns to demonstrate marketing contribution, provide insights, and recommend continuous improvement.

Matching Summary

Deliver innovative marketing strategies in support of CommBank’s Home Lender network by strategizing, executing, and reviewing marketing campaigns aligned to business priorities and existing customer needs.

Skills & Requirements

Must-have

  • Integrated campaign delivery
  • Social media marketing
  • Data-driven marketing strategies
  • Project management
  • Customer communications strategies
  • Brand voice and messaging consistency

Nice-to-have

  • Creative thinker
  • Problem-solving mindset
  • Growth mindset
  • Can-do attitude

Key Requirements

  • Experience in banking and financial services or technology marketing
  • Experience with end-to-end, integrated campaign delivery
  • Experience with social media (paid and organic)
  • Developed project management skills
  • Analytical and strong verbal and written communication skills
  • Commercial acumen and ability to track ROI/ROMI
  • Ability to identify analytical and research frameworks
  • Ability to build strong relationships

Work Rights

Not specified

Tailored Resume

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