The Sr Email Marketing Lead is responsible for defining and driving the messaging campaign from concept to deployment across all product lines
Job Summary
The Sr Email Marketing Lead is responsible for defining and driving the messaging campaign from concept to deployment across all product lines.
The role involves managing the daily operations of the email marketing channel, including marketing calendars, promotional planning, and creative execution.
Employees are eligible for remarkable benefits including health coverage, 401(K) with match, pension, tuition assistance, and paid parental leave.
Matching Summary
The Sr Email Marketing Lead is responsible for defining and driving the messaging campaign from concept to deployment across all product lines.
Salary
Base: $120,500.00 - $160,800.00; Bonus/Equity: Incentive program based on performance; Benefits: Health, dental, vision, 401(K), pension, tuition assistance
Skills & Requirements
Must-have
Salesforce Marketing Cloud platform expertise
7-9 years email marketing experience
Team management and supervision skills
Email campaign roadmap development
Customer data platform segmentation
Nice-to-have
Insurance or automotive product knowledge
Strategic problem-solving abilities
UI/UX design understanding
Innovation and challenging status quo
Multi-channel communication experience
Key Requirements
Bachelor's degree in Business Administration, Marketing, or Communications preferred
7-9 years of experience with major Email Service Providers
1-3 years of supervisory experience managing high-performing teams
Advanced proficiency with Salesforce Marketing Cloud platform