Sales Account Executive

WJTV

Jackson, MS, United States
Base: $50k; bonus/equity: potential to make $100k ...
On-site
Generate broadcast and digital advertising revenue
Demonstrate marketing and advertising merits
Develop and increase sales volume
WJTV, the local CBS affiliate in Jackson, MS, is seeking a Sales Account Executive to drive both broadcast and digital advertising revenue. The role involves establishing relationships with local businesses, making sales calls, and developing advertising strategies, with a focus on achieving revenue goals

Job Summary

  • The Sales Account Executive generates both broadcast and digital advertising revenue by calling on established agencies, cold-calling new prospects and demonstrate the merits of marketing and advertising.
  • You will develop and increase sales volume for both TV and digital revenue, with a focus on working with local clients in the Jackson, MS area (DMA).
  • This position is based at WJTV in Jackson, MS and is the local CBS affiliate.

Matching Summary

Match Score: 80

WJTV, the local CBS affiliate in Jackson, MS, is seeking a Sales Account Executive to drive both broadcast and digital advertising revenue. The role involves establishing relationships with local businesses, making sales calls, and developing advertising strategies, with a focus on achieving revenue goals.

Salary

Base: $50K; Bonus/Equity: potential to make $100K+; Benefits: Not specified

Skills & Requirements

Must-have

  • generate broadcast and digital advertising revenue
  • demonstrate marketing and advertising merits
  • develop and increase sales volume
  • work with local clients
  • implement strategies to grow revenue
  • establish credible relationships
  • prospect, qualify, close, and grow NEW business
  • prepare and deliver sales presentations

Nice-to-have

  • advocate for products and programs
  • continue to learn new strategies

Key Requirements

  • Bachelor’s degree or equivalent experience
  • Sales experience preferred
  • Valid driver’s license
  • Experience achieving long-range objectives
  • Knowledge of digital marketing basics preferred
  • Proficiency in MS Office products

Work Rights

Not specified

Tailored Resume

Cover Letter