Head Of Marketing Job - Igaming - Philippines, Onsite

SMART RECRUITMENT

Manila, Philippines
**
Performance marketing & player acquisition
Seo & organic growth strategy
Social media & community growth
** SMART RECRUITMENT is seeking a Head of Marketing for their iGaming platforms in the Philippines. The ideal candidate will possess a deep understanding of the local digital landscape and be ready to implement bold marketing strategies to drive growth within a regulated environment. **

Job Summary

  • Lead growth across iGaming platforms in the Philippines and regional markets, executing performance-driven campaigns and breakthrough marketing strategies.
  • Develop and execute multi-channel acquisition strategies, optimize funnels, manage budgets, and identify high-performing GEOs.
  • Ensure all campaigns align with PAGCOR guidelines and work closely with internal teams on responsible marketing practices.

Matching Summary

Match Score: 75

** SMART RECRUITMENT is seeking a Head of Marketing for their iGaming platforms in the Philippines. The ideal candidate will possess a deep understanding of the local digital landscape and be ready to implement bold marketing strategies to drive growth within a regulated environment. **

Skills & Requirements

Must-have

  • Performance Marketing & Player Acquisition
  • SEO & Organic Growth Strategy
  • Social Media & Community Growth
  • Brand Strategy & Localization
  • PAGCOR compliance
  • Local payment ecosystems (GCash, Maya)

Nice-to-have

  • Disruptive & Outside-the-Box Marketing
  • Unconventional thinking
  • Builder and a challenger mindset

Key Requirements

  • 4-7+ years in digital marketing
  • Experience targeting the Philippines market
  • SEO, Paid Ads (Google, Meta, TikTok)
  • Social Media Strategy
  • Analytics tools (Google Analytics, BI tools)
  • Affiliate/KOL program management

Work Rights

Not specified

Tailored Resume

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