Senior Planner

Dentsu

Toronto, ON, Canada
Base: $60k-$65k; bonus/equity: not specified; bene...
3+ years media planning experience
All channel media knowledge including video display social programmatic
Proficiency with ad serving and research tools
The role focuses on driving business performance by using data to create personalized experiences across all digital platforms

Job Summary

  • The role focuses on driving business performance by using data to create personalized experiences across all digital platforms.
  • Candidates will guide teams in developing strategic media plans while managing budgets and optimizing campaign performance for clients.
  • The position offers a competitive salary range of $60k-$65k along with medical, dental, RRSP, and paid time off benefits.

Matching Summary

The role focuses on driving business performance by using data to create personalized experiences across all digital platforms.

Salary

Base: $60k-$65k; Bonus/Equity: Not specified; Benefits: Medical, dental, RRSP, paid time off

Skills & Requirements

Must-have

  • 3+ years media planning experience
  • All channel media knowledge including video display social programmatic
  • Proficiency with ad serving and research tools
  • Advanced Excel skills including pivot tables and VLOOKUP
  • Experience in bid management and DSP partners

Nice-to-have

  • Strong people management and coaching abilities
  • Ability to manage multiple stakeholders effectively
  • High-level confidence in client expectation management
  • Cross-functional collaboration skills
  • Strategic communication plan development

Key Requirements

  • Post-secondary degree in Media, Advertising, Business, or related field
  • Minimum 3 years of media planning experience across all channels
  • Previous people management experience required

Work Rights

Not specified

Tailored Resume

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