Senior Email Marketing Manager

APPIAN CORPORATION

Denver, United States
Base: $100,000–$200,000 py; bonus/equity: discreti...
On-site
7+ years email marketing experience
Advanced marketo hands-on expertise
Global email strategy development
Appian is seeking a strategic Senior Email Marketing Manager to lead their global email ecosystem with a focus on high-standard domain health and sophisticated nurture programs

Job Summary

  • Appian is seeking a strategic Senior Email Marketing Manager to lead their global email ecosystem with a focus on high-standard domain health and sophisticated nurture programs.
  • The role requires defining governance for audience segmentation and send frequency to ensure a premium subscriber experience while driving meaningful engagement and pipeline acceleration.
  • Candidates will benefit from comprehensive benefits including a 401(k) match, flexible time off, paid parental leave, and access to Appian University for continuous learning.

Matching Summary

Appian is seeking a strategic Senior Email Marketing Manager to lead their global email ecosystem with a focus on high-standard domain health and sophisticated nurture programs.

Salary

Base: $100,000–$200,000 per year; Bonus/Equity: Discretionary bonus may be awarded; Equity awards eligible for certain positions

Skills & Requirements

Must-have

  • 7+ years email marketing experience
  • Advanced Marketo hands-on expertise
  • Global email strategy development
  • B2B technology sector background
  • Automated nurture program architecture
  • Domain health and deliverability management

Nice-to-have

  • Strategic stakeholder management skills
  • Cross-functional campaign integration
  • Data-driven optimization mindset
  • Team leadership and guidance ability
  • Knowledge of GDPR and CCPA regulations

Key Requirements

  • Bachelor's degree in Marketing or related field
  • 7+ years of related email marketing experience
  • Deep focus on B2B technology industry
  • Advanced hands-on experience with Marketo
  • Strong analytical skills for metric interpretation

Work Rights

Not specified

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