Sr. Manager, Paid Media (digital)

Cineplex

Toronto, Ontario, Canada
Base: $110,000.00 – $120,000.00cad; bonus/equity: ...
3d onsite
Paid digital activity ownership
Programmatic and direct digital media
Performance driven digital campaigns
This role leads all paid digital activity across marketing, with ownership of programmatic and direct digital media

Job Summary

  • This role leads all paid digital activity across marketing, with ownership of programmatic and direct digital media.
  • You will plan, execute, and optimize performance driven digital campaigns in close partnership with Consumer Marketing and Cineplex Media to drive business goals.
  • Stay current on platform updates, algorithm changes, and emerging formats.

Matching Summary

This role leads all paid digital activity across marketing, with ownership of programmatic and direct digital media.

Salary

Base: $110,000.00 – $120,000.00CAD; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • Paid digital activity ownership
  • Programmatic and direct digital media
  • Performance driven digital campaigns
  • Demand Side Platforms experience
  • Campaign execution and optimization
  • Data hygiene and tagging standards

Nice-to-have

  • Strategic oversight and hands on leadership
  • Cross-functional collaboration
  • Emerging formats evaluation
  • External vendor management

Key Requirements

  • 5-6 years media planning and digital buying
  • 2 year minimum people manager experience
  • Undergraduate Degree in Business or Marketing

Work Rights

Not specified

Tailored Resume

Cover Letter