App Marketing Lead

Pepperstone

London, United Kingdom
Competitive salary structure including compyny bon...
On-site
Proven experience leading mobile app marketing teams
Expertise in aso, asa, and gpso
Strong analytical skills with data-driven decision making
The role involves spearheading the mission of acquiring, engaging, and retaining app users through comprehensive mobile marketing strategies

Job Summary

  • The role involves spearheading the mission of acquiring, engaging, and retaining app users through comprehensive mobile marketing strategies.
  • Candidates will partner with design, product, and content teams to drive the execution of cutting-edge marketing campaigns that deliver outstanding results.
  • The company offers a competitive salary structure, flexible hybrid working options, and opportunities for remote work up to 4 weeks per year.

Matching Summary

The role involves spearheading the mission of acquiring, engaging, and retaining app users through comprehensive mobile marketing strategies.

Salary

Competitive salary structure including company bonus scheme; Annual remuneration review; Employee referral bonuses

Skills & Requirements

Must-have

  • Proven experience leading mobile app marketing teams
  • Expertise in ASO, ASA, and GPSO
  • Strong analytical skills with data-driven decision making
  • Track record of delivering measurable growth in app installs
  • Experience with AppsFlyer, Google Ads, and Facebook Ads Manager

Nice-to-have

  • Passion for innovation and continuous learning
  • Excellent communication and leadership skills
  • Ability to manage cross-functional collaboration
  • Experience with Tableau for data insights
  • Knowledge of Firebase, Mixpanel, and Instabug

Key Requirements

  • Leading mobile app marketing teams
  • High growth or tech-focused organization experience
  • Demonstrated ability to use data to inform decisions

Work Rights

Not specified

Tailored Resume

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