Head Banking & Wealth Pdt Marketing

UOB United Overseas Bank Limited

Singapore
Not specified; not specified; not specified
Develop go-to-market strategies
Manage retail branch marketing assets
Oversee media buying and negotiations
This senior leadership role within Group Retail Marketing is responsible for providing Core Banking and Wealth Products Marketing inclusive of Deposits, Secured Lending, Brand Marketing and Wealth Products

Job Summary

  • This senior leadership role within Group Retail Marketing is responsible for providing Core Banking and Wealth Products Marketing inclusive of Deposits, Secured Lending, Brand Marketing and Wealth Products.
  • The position involves working closely with Product owners, Sales, Customer franchise, Compliance and Legal stakeholders to develop and implement marketing programs that drive customer acquisitions and ROI.
  • Candidates will plan media buying strategies, manage allocated marketing budgets, and monitor campaign performances to achieve agreed yearly business targets.

Matching Summary

This senior leadership role within Group Retail Marketing is responsible for providing Core Banking and Wealth Products Marketing inclusive of Deposits, Secured Lending, Brand Marketing and Wealth Products.

Salary

Not specified; Not specified; Not specified

Skills & Requirements

Must-have

  • Develop go-to-market strategies
  • Manage retail branch marketing assets
  • Oversee media buying and negotiations
  • Drive customer acquisition and ROI
  • Collaborate with analytics teams

Nice-to-have

  • Strong creative agency management skills
  • Experience in omnichannel strategy
  • Ability to translate business strategies
  • Knowledge of compliance and legal constraints

Key Requirements

  • University-Bachelor degree in Marketing
  • English language proficiency
  • Senior leadership experience required

Work Rights

Not specified

Tailored Resume

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