Base: $187,000 - $253,115; bonus/equity: not speci...
Onsite presence required for collaboration and team leadership.
Strategic product marketing experience
Market segmentation and icp definition
Positioning and messaging architecture
Acrisure is seeking a Director of Product Marketing to lead the narrative for its diverse portfolio, focusing on market segmentation, messaging, and competitive strategy. The ideal candidate will have extensive experience in product marketing within complex B2B environments, particularly in fintech or insurance
Job Summary
This role defines the narratives and strategic clarity that enable Acrisure to bring its expanding portfolio of solutions to market with confidence and impact.
The Director will partner closely with Product, Sales, and GTM Strategy to translate complex capabilities into compelling value propositions that guide how solutions are built and brought to market.
Acrisure offers comprehensive benefits including immediate vesting in a 401(k) plan, paid maternity and paternity leave, and a commitment to community impact through significant charitable partnerships.
Matching Summary
Match Score: 88
Acrisure is seeking a Director of Product Marketing to lead the narrative for its diverse portfolio, focusing on market segmentation, messaging, and competitive strategy. The ideal candidate will have extensive experience in product marketing within complex B2B environments, particularly in fintech or insurance.
Salary
Base: $187,000 - $253,115; Bonus/Equity: Not specified; Benefits: Comprehensive suite including medical, dental, vision, 401(k), and paid time off
Skills & Requirements
Must-have
Strategic product marketing experience
Market segmentation and ICP definition
Positioning and messaging architecture
Competitive intelligence and market strategy
Cross-functional leadership with Product and Sales
Nice-to-have
Background in B2B insurance or SaaS
Experience scaling product marketing functions
Strong storytelling and executive influence
Data-informed decision-making approach
Key Requirements
10+ years of experience in Product Marketing
Bachelor's degree in Marketing, Business, or related field
Experience leading cross-functional initiatives in fast-moving environments