Associate Product Manager

Abbott

Shanghai, China
Brand strategies
Marketing program execution
Kol relationship management
Understand and implement brand strategies to grow the business and identify opportunities to expand sales and productivity of assigned department

Job Summary

  • Understand and implement brand strategies to grow the business and identify opportunities to expand sales and productivity of assigned department.
  • Lead to build and maintain professional relationships with KOLs to drive marketing message and brand noise for demand creation.
  • Closely work with the ethical sales team for developing education contents and activation plans for HCP & patient education to drive downstream.

Matching Summary

Understand and implement brand strategies to grow the business and identify opportunities to expand sales and productivity of assigned department.

Skills & Requirements

Must-have

  • brand strategies
  • marketing program execution
  • KOL relationship management
  • marketing materials creation
  • sales team collaboration
  • marketing expense control

Nice-to-have

  • demand creation
  • HCP & patient education
  • drive downstream

Key Requirements

  • Bachelor’s degree or above
  • 3-5 years' working experience
  • Minimum 1 year product management experience
  • Minimum 1 year sales experience preferred
  • Good command of written and verbal English

Work Rights

Not specified

Tailored Resume

Cover Letter