Oncology Franchise Marketing Manager

GE Healthcare

Remote, US
Base: $145,600.00-$218,400.00 annual; bonus/equity...
Hybrid
Oncology brand strategy development
Go-to-market strategies
Market and clinical insights translation
Develop and lead the 3-year U.S. oncology brand strategy to drive market adoption and commercial effectiveness

Job Summary

  • Develop and lead the 3-year U.S. oncology brand strategy to drive market adoption and commercial effectiveness.
  • Leverage insights and business knowledge to lead comprehensive brand strategies and annual priorities by following the annual strategic planning process to drive financial goals.
  • GE HealthCare offers a great work environment, professional development, challenging careers, and competitive compensation.

Matching Summary

Develop and lead the 3-year U.S. oncology brand strategy to drive market adoption and commercial effectiveness.

Salary

Base: $145,600.00-$218,400.00 Annual; Bonus/Equity: Performance based incentive compensation; Benefits: Medical, dental, vision, PTO, 401(k), life, disability, accident insurance, tuition reimbursement

Skills & Requirements

Must-have

  • Oncology brand strategy development
  • Go-to-market strategies
  • Market and clinical insights translation
  • Customer relationship development
  • Marketing budget oversight
  • Regulatory and corporate compliance

Nice-to-have

  • Lean methodologies experience
  • Process efficiency improvement
  • Continuous improvement focus

Key Requirements

  • 8+ years pharmaceutical/molecular imaging marketing
  • Product launch and lifecycle management
  • Oncology therapeutic area experience required
  • Prior oncology disease experience strongly preferred
  • Bachelor's degree in Science, Social Sciences, Marketing, Business
  • MBA preferred

Work Rights

Legally authorized to work in the United States

Tailored Resume

Cover Letter