This role is responsible for shaping regional product positioning, messaging, and Go-To-Market (GTM) execution, while owning broader marketing initiatives that drive revenue growth, sales effectiveness, and brand impact
Job Summary
This role is responsible for shaping regional product positioning, messaging, and Go-To-Market (GTM) execution, while owning broader marketing initiatives that drive revenue growth, sales effectiveness, and brand impact.
Own the creation of tailored regional content, including industry reports, whitepapers, podcasts, sales decks, solution briefs, case studies, and digital content.
We create the conditions for high performers to thrive – through real ownership, fewer blockers, and work that makes a difference from day one.
Matching Summary
This role is responsible for shaping regional product positioning, messaging, and Go-To-Market (GTM) execution, while owning broader marketing initiatives that drive revenue growth, sales effectiveness, and brand impact.
Skills & Requirements
Must-have
Product positioning and messaging
Go-to-Market (GTM) execution
Content strategy and development
Sales enablement materials
Integrated campaign management
APAC market understanding
Nice-to-have
Fast-moving and performance-obsessed
Driven by being better every day
Ambition met with opportunity
Cross-functional collaboration skills
Key Requirements
6-10+ years of experience
Product Marketing, Regional Marketing, or B2B Marketing experience
Experience in Fintech, Payments, or SaaS
Proven track record working across diverse APAC cultures
Experience developing GTM strategies
Fluency in English required
Proficiency in Mandarin or Japanese is a significant advantage