Retail Marketing Manager

Lithia & Driveway

California, US
Base: $80,000–$125,000 annually; bonus/equity: + b...
Not specified (assumed hybrid due to travel requirements)
Automotive marketing experience
Multi-location retail marketing
Data analytics and reporting
Lithia & Driveway is seeking a Retail Marketing Manager to enhance automotive retail through strategic marketing initiatives across California and Nevada. The role emphasizes data-driven storytelling, collaboration with dealership leaders, and the development of customer loyalty programs

Job Summary

  • This role serves as a strategic partner to dealership leaders across California and Nevada, directly impacting performance for up to 25 stores.
  • The position requires turning insights and scorecard metrics into actionable strategies that improve sales, aftersales, and customer loyalty.
  • Candidates will receive a comprehensive benefits package including medical, dental, vision, 401(k), and vehicle purchase discounts.

Matching Summary

Match Score: 85

Lithia & Driveway is seeking a Retail Marketing Manager to enhance automotive retail through strategic marketing initiatives across California and Nevada. The role emphasizes data-driven storytelling, collaboration with dealership leaders, and the development of customer loyalty programs.

Salary

Base: $80,000–$125,000 annually; Bonus/Equity: Plus bonus potential; Benefits: Medical, Dental, Vision, 401(k), PTO

Skills & Requirements

Must-have

  • Automotive marketing experience
  • Multi-location retail marketing
  • Data analytics and reporting
  • Performance marketing strategies
  • Customer retention programs

Nice-to-have

  • Strong influence on leadership
  • OEM collaboration experience
  • Content campaign oversight
  • Market trend analysis skills

Key Requirements

  • Experience in automotive marketing or dealership operations
  • High School graduate or equivalent
  • Must reside within California or Nevada region

Work Rights

Not specified

Tailored Resume

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