Sr. Demand Generation Manager

Workday

Home Office, USA
Primary location base pyy range: $115,200 usd - $1...
Fully remote
Demand generation program ownership
Pipeline contribution targets
Email and paid media campaign management
The Global COE Marketing team drives demand generation strategy across all regions, fueling qualified pipeline that directly supports revenue growth

Job Summary

  • The Global COE Marketing team drives demand generation strategy across all regions, fueling qualified pipeline that directly supports revenue growth.
  • This role owns end-to-end demand programs that convert awareness into qualified pipeline across segments and regions, serving as the connective tissue between marketing strategy and sales outcomes.
  • The company offers trust to take risks, tools to grow, skills to develop, and the support of a company invested in you for the long haul.

Matching Summary

The Global COE Marketing team drives demand generation strategy across all regions, fueling qualified pipeline that directly supports revenue growth.

Salary

Primary Location Base Pay Range: $115,200 USD - $172,800 USD; Additional US Location(s) Base Pay Range: $115,200 USD - $204,700 USD; Bonus/Equity: May be eligible for Workday Bonus Plan or role-specific commission/bonus, as well as annual refresh stock grants

Skills & Requirements

Must-have

  • Demand generation program ownership
  • Pipeline contribution targets
  • Email and paid media campaign management
  • Webinar and field event execution
  • Campaign performance tracking and reporting
  • Cross-functional collaboration with sales

Nice-to-have

  • Sun-drenched optimism and drive
  • Courageous collaborators
  • Curious minds
  • Empathy and shared enthusiasm

Key Requirements

  • 8+ years demand generation experience
  • 8+ years revenue tracking experience
  • Extensive webinar and field event ownership
  • Proficiency in campaign execution and data hygiene
  • Strategic planning aligned to business priorities

Work Rights

Not specified

Tailored Resume

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