Senior Marketing Automation Specialist

ALX

Remote
Fully remote
Hubspot crm optimization
Multi-channel automation strategies
Data governance and compliance
ALX Africa is seeking a Senior Marketing Automation Specialist who will oversee and optimize automation systems, particularly using HubSpot, to enhance customer journeys. The ideal candidate should have extensive experience in CRM and marketing automation, along with strong analytical skills to drive continuous improvement across campaigns

Job Summary

  • ALX Africa is dedicated to unlocking the potential of Africa's digital future by providing world-class tech skills training and career acceleration programmes.
  • The Senior Marketing Automation Specialist will own and evolve the HubSpot ecosystem, ensuring data integrity, operational efficiency, and measurable impact across campaigns, lifecycle management, and internal enablement.
  • This role involves architecting and optimizing automation systems, designing multi-channel strategies, managing data flows and integrations, and partnering with various teams to translate business needs into scalable solutions.

Matching Summary

Match Score: 85

ALX Africa is seeking a Senior Marketing Automation Specialist who will oversee and optimize automation systems, particularly using HubSpot, to enhance customer journeys. The ideal candidate should have extensive experience in CRM and marketing automation, along with strong analytical skills to drive continuous improvement across campaigns.

Skills & Requirements

Must-have

  • HubSpot CRM optimization
  • Multi-channel automation strategies
  • Data governance and compliance
  • Cross-functional stakeholder collaboration
  • CRM data analysis and insights

Nice-to-have

  • Continuous improvement and innovation
  • Emerging automation and AI capabilities
  • Platform adoption and best practices
  • Center of excellence experience

Key Requirements

  • 6+ years in CRM, marketing automation, or operations roles
  • Expert level HubSpot experience
  • Complex automation program management
  • Data governance, privacy, and compliance knowledge
  • Translate business strategy into system architecture

Work Rights

Not specified

Tailored Resume

Cover Letter