Senior Digital Marketing Manager (mensch) Programmatic Advertising Fmcg
Wppmedia
Düsseldorf, Germany
On-site
Strategic development of programmatic activities
Operational execution of programmatic campaigns
Dsp and related technologies
As a Senior Digital Marketing Manager (Mensch) Programmatic Advertising FMCG, you will be responsible for both the strategic development of programmatic activities and their operational implementation for our clients
Job Summary
As a Senior Digital Marketing Manager (Mensch) Programmatic Advertising FMCG, you will be responsible for both the strategic development of programmatic activities and their operational implementation for our clients.
You will strategically evaluate with our clients which innovations and technologies will make their programmatic purchasing most profitable.
You will advise clients strategically on the decisive advantages of programmatic purchasing for their overall strategy.
Matching Summary
As a Senior Digital Marketing Manager (Mensch) Programmatic Advertising FMCG, you will be responsible for both the strategic development of programmatic activities and their operational implementation for our clients.
Skills & Requirements
Must-have
Strategic development of programmatic activities
Operational execution of programmatic campaigns
DSP and related technologies
Digital media landscape understanding
Excel and PowerPoint data presentation
Nice-to-have
Team player
Communicative
Solution-oriented
Curiosity and willingness to learn
Key Requirements
Minimum 3 years of expertise in programmatic campaigns
Completed university degree
Proficient understanding of DSPs, data management platforms, and inventory