This role serves as a senior leader within HBO Max's Retention & Engagement team to define monetization strategies for the Americas region
Job Summary
This role serves as a senior leader within HBO Max's Retention & Engagement team to define monetization strategies for the Americas region.
The successful candidate will partner with Product, Analytics, and Data Science teams to design customer-centric programs that reduce churn and increase lifetime value.
Warner Bros. Discovery offers career-defining opportunities, thoughtfully curated benefits, and a supportive culture where employees are celebrated.
Matching Summary
This role serves as a senior leader within HBO Max's Retention & Engagement team to define monetization strategies for the Americas region.
Salary
Base: $154,000.00 - $286,000.00 per year; Bonus/Equity: Annual bonuses, short- and long-term incentives available; Benefits: Health insurance, wellness program, life insurance, retirement plan, paid time off
Skills & Requirements
Must-have
DTC Strategy or Marketing experience
CRM or Lifecycle Marketing expertise
Data visualization tools like Looker/Tableau
Email, push, and in-app channel management
Cross-functional collaboration skills
Nice-to-have
Bilingual in English and Spanish
Experience in media or entertainment industries
Strong storytelling and narrative abilities
Ability to navigate ambiguity effectively
Key Requirements
12+ years in DTC Strategy, Marketing, or Consulting
Extensive CRM or Lifecycle Marketing experience
Advanced knowledge of ESPs like Braze or Salesforce