The role is responsible for owning and driving the overall performance of online sales channels to ensure sustainable revenue growth
Job Summary
The role is responsible for owning and driving the overall performance of online sales channels to ensure sustainable revenue growth.
Candidates must develop and execute end-to-end e-commerce strategies aligned with business objectives while managing product assortment and pricing.
The position requires initiating lead sales activities such as livestreaming and building CRM programs to improve consumer engagement on APP and WeChat.
Matching Summary
The role is responsible for owning and driving the overall performance of online sales channels to ensure sustainable revenue growth.
Skills & Requirements
Must-have
App and WeChat platform operations
Red Book and TikTok social commerce
P&L analysis for e-commerce platforms
Product assortment and pricing management
Livestreaming and promotion execution
Nice-to-have
Strong communication and proactive attitude
Adaptability to new challenges
Experience in sports industry retail
Fluent business English skills
Key Requirements
Bachelor degree or above in marketing or business management
At least 5 years experience in new retail and APP terminal operations