Senior Director, Integrated Marketing

COVETRUS SOFTWARE SERVICES PTY [AU]

Remote
Base: $155,100-$221,500; bonus/equity: not specifi...
Demand generation programs
Account-based marketing
B2b marketing leadership
Lead the Integrated Marketing function, including demand generation, go-to-market strategies, account-based marketing, lifecycle programs, content strategy, and customer growth initiatives

Job Summary

  • Lead the Integrated Marketing function, including demand generation, go-to-market strategies, account-based marketing, lifecycle programs, content strategy, and customer growth initiatives.
  • Connect marketing, sales, and product to drive measurable business outcomes in a complex, multi-channel environment, owning how Covetrus tells its story to vets and partners.
  • Offerings include 401k savings with company match, paid time off, holidays, parental leave, health, dental, and vision benefits, and other benefits like pet insurance.

Matching Summary

Lead the Integrated Marketing function, including demand generation, go-to-market strategies, account-based marketing, lifecycle programs, content strategy, and customer growth initiatives.

Salary

Base: $155,100-$221,500; Bonus/Equity: Not specified; Benefits: Health, dental, vision, 401k match, PTO, etc.

Skills & Requirements

Must-have

  • Demand generation programs
  • Account-based marketing
  • B2B marketing leadership
  • Multi-channel marketing campaigns
  • Customer engagement strategies

Nice-to-have

  • SaaS industry experience
  • Healthcare industry experience
  • Veterinary industry experience
  • Strong executive presence
  • Data-driven marketing optimization

Key Requirements

  • 10+ years B2B marketing experience
  • 5+ years leadership role
  • Proven demand generation scaling
  • Proven account-based marketing scaling
  • Integrated marketing campaign leadership
  • Data and analytics proficiency
  • Excellent communication and planning skills

Work Rights

Not specified

Tailored Resume

Cover Letter