The Marketing Technology Senior Product Owner owns the strategy, roadmap, and prioritization of marketing technology capabilities
Job Summary
The Marketing Technology Senior Product Owner owns the strategy, roadmap, and prioritization of marketing technology capabilities.
Partner with Growth, Product Marketing, and Marketing Operations to understand business needs and translate them into prioritized MarTech capabilities and requirements.
Our benefits include Health & Wellness, Flexible Downtime, Continuous Learning, and Invest in Your Future.
Matching Summary
The Marketing Technology Senior Product Owner owns the strategy, roadmap, and prioritization of marketing technology capabilities.
Skills & Requirements
Must-have
MarTech stack literacy
Adobe Tech Stack and Marketo
Salesforce CRM integration
Lifecycle automation and segmentation
Data fluency and event tracking
Agile Product Owner experience
Nice-to-have
Translate technical constraints to marketers
Align non-technical stakeholders
Manage conflicting priorities
Drive improvements in data quality
Key Requirements
7+ years in MarTech
Bachelor’s degree or equivalent experience
Experience with CRM, MAP, CDP, Analytics, CMS, Experimentation platforms, or Data Warehouse/BI tools
Proven ability to translate business goals to technical requirements