Marketing Data Analyst – Business Banking (w/m/d)

ING

**
5+ years marketing analytics experience
Sql proficiency for data extraction
Strong powerpoint presentation skills
** ING is seeking a Marketing Data Analyst for their Business Banking division who possesses strong analytical skills, particularly in SQL and data interpretation. The role emphasizes leveraging data to enhance marketing strategies, requiring at least five years of relevant experience in a quantitative field, preferably within banking. **

Job Summary

  • The role involves analyzing acquisition funnels and complex datasets to drive data-driven strategies across the bank's business areas.
  • Candidates will present clear, actionable recommendations to internal stakeholders using strong communication and visualization skills.
  • ING offers a hybrid working model with benefits including a free Deutschlandticket, bicycle leasing, and personal development budgets.

Matching Summary

Match Score: 75

** ING is seeking a Marketing Data Analyst for their Business Banking division who possesses strong analytical skills, particularly in SQL and data interpretation. The role emphasizes leveraging data to enhance marketing strategies, requiring at least five years of relevant experience in a quantitative field, preferably within banking. **

Skills & Requirements

Must-have

  • 5+ years Marketing Analytics experience
  • SQL proficiency for data extraction
  • Strong PowerPoint presentation skills
  • Experience with Google or Adobe Analytics
  • Ability to analyze multi-channel data

Nice-to-have

  • Python and SAS programming knowledge
  • Prior banking industry experience
  • Fluent German language skills
  • Unstructured text data analysis
  • Self-service analytics implementation

Key Requirements

  • Minimum 5 years professional experience in Marketing Analytics
  • Proven expertise in SQL, data reporting, and statistics
  • Fluent English required; German is a plus

Work Rights

Not specified

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