The Creative Director is responsible for guiding creative strategy and conceptual thinking for China campaigns across a variety of channels: print, video, digital, and experiential/events
Job Summary
The Creative Director is responsible for guiding creative strategy and conceptual thinking for China campaigns across a variety of channels: print, video, digital, and experiential/events.
The Creative Director will also oversee and provide his/her creative leads and process by planning, giving guidance to a group of creatives, approve work related by his/her team and work directly with the Brand Partnership team to present and pitch the work.
The role will also involve generating and tracking new business opportunities, personally building and maintaining deep relationship with key industry players, including client-side marketing executives and ad agencies.
Matching Summary
The Creative Director is responsible for guiding creative strategy and conceptual thinking for China campaigns across a variety of channels: print, video, digital, and experiential/events.
Skills & Requirements
Must-have
Guiding creative strategy
Conceptual thinking for China campaigns
Overseeing creative leads
Approving team's work
Presenting and pitching work
Generating new business opportunities
Nice-to-have
Transforming perception through visual presentation
Curated content
Relevant in the cultural landscape
Global talent network access
Building deep industry relationships
Key Requirements
Relocation to Shanghai
Experience in creative direction
Experience with China campaigns
Experience across multiple channels (print, video, digital, experiential)