Manager - Adtech Delivery

CommBank

Not specified
Google analytics 4 experience
Google campaign manager expertise
Conversion api implementation
CommBank is seeking a Manager for Adtech Delivery to lead digital tagging and analytics initiatives, enabling data-driven customer engagement. The ideal candidate will have experience in digital analytics and strong stakeholder management skills while contributing to the evolution of measurement frameworks

Job Summary

  • This role involves leading the implementation and maintenance of tagging infrastructure across marketing and origination pages to enable smarter business decisions.
  • You will collaborate closely with paid media, analytics, and product teams to ensure accurate segmentation and alignment with campaign objectives.
  • The position offers flexible working arrangements, career development pathways, and the opportunity to work on high-impact initiatives shaping customer engagement for millions of Australians.

Matching Summary

Match Score: 85

CommBank is seeking a Manager for Adtech Delivery to lead digital tagging and analytics initiatives, enabling data-driven customer engagement. The ideal candidate will have experience in digital analytics and strong stakeholder management skills while contributing to the evolution of measurement frameworks.

Skills & Requirements

Must-have

  • Google Analytics 4 experience
  • Google Campaign Manager expertise
  • Conversion API implementation
  • Adobe Real-Time CDP knowledge
  • Customer journey tracking

Nice-to-have

  • GenAI and ML/AI applications
  • Strong stakeholder management skills
  • Agile environment experience
  • Passion for data integrity
  • Cross-functional team collaboration

Key Requirements

  • 3+ years in digital analytics or ad tech roles
  • Experience with CAPI/S2S integration
  • Familiarity with audience strategy maps

Work Rights

Not specified

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