Content Specialist

Giftogram

Whippany, New Jersey, United States
Competitive base salary; bonus: discretionary annu...
On-site
Content strategy and brand voice
Blog and long-form content ownership
Social media content strategy
Own the words, voice, and editorial strategy behind how Giftogram shows up in the market, managing content across various formats and channels

Job Summary

  • Own the words, voice, and editorial strategy behind how Giftogram shows up in the market, managing content across various formats and channels.
  • Manage the Giftogram blog end-to-end, including editorial calendar, topic ideation, writing, editing, publishing, and performance tracking.
  • Partner with internal teams to produce content that is accurate, on-brand, and built to perform, while managing freelance writers and sourcing new talent.

Matching Summary

Own the words, voice, and editorial strategy behind how Giftogram shows up in the market, managing content across various formats and channels.

Salary

Competitive base salary; Bonus: discretionary annual performance bonus; Benefits: Medical, Dental, and Vision insurance, 401(k) with company match

Skills & Requirements

Must-have

  • Content strategy and brand voice
  • Blog and long-form content ownership
  • Social media content strategy
  • Sales and marketing asset support
  • Freelance writer management
  • SEO and AEO best practices

Nice-to-have

  • Familiarity with gift card categories
  • Experience writing for multiple B2B personas
  • Background in original research

Key Requirements

  • 3-5 years of experience in content marketing
  • Exceptional writing and editing skills
  • Working knowledge of SEO and AEO
  • Experience with SEO tools (Semrush/Ahrefs)
  • Experience with web analytics (GA4)
  • Experience managing freelance writers
  • Familiarity with HubSpot

Work Rights

Not specified

Tailored Resume

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