Digital Journey Optimisation Manager, Integrated Channels

Greatercb

Unknown
Customer focus with digital expertise
Strong analytical skills with adobe analytics
Hands-on experience with adobe target
As a Digital Journey Optimisation Manager, you’ll use your customer focus, analytics expertise and digital know‑how to identify breakpoints in our digital experiences and deliver solutions that improve conversions and create better outcomes for our customers

Job Summary

  • As a Digital Journey Optimisation Manager, you’ll use your customer focus, analytics expertise and digital know‑how to identify breakpoints in our digital experiences and deliver solutions that improve conversions and create better outcomes for our customers.
  • You’ll own the optimisation roadmap and manage the day‑to‑day build, delivery and conversion of personalised initiatives across commbank.com.au, CommBank app and NetBank.
  • The IC Digital Customer Service Optimisation Chapter is passionate about understanding and improving customers’ lived digital service experiences.

Matching Summary

As a Digital Journey Optimisation Manager, you’ll use your customer focus, analytics expertise and digital know‑how to identify breakpoints in our digital experiences and deliver solutions that improve conversions and create better outcomes for our customers.

Skills & Requirements

Must-have

  • Customer focus with digital expertise
  • Strong analytical skills with Adobe Analytics
  • Hands-on experience with Adobe Target
  • Conversion optimisation platform experience
  • Stakeholder management experience
  • Experience with personalised digital communications

Nice-to-have

  • Exceptional communication and influencing skills
  • Passion for digital customer experiences
  • Curiosity for SEO and channel optimisation
  • Experience with A/B experimentation
  • Knowledge of latest digital capabilities and industry trends

Key Requirements

  • Proven digital and stakeholder management experience
  • Experience using Adobe Analytics or similar tools
  • Hands-on experience with conversion optimisation platforms
  • Ability to deliver strategies end-to-end

Work Rights

Not specified

Tailored Resume

Cover Letter