Group Product Director, Omnichannel & Digital Marketing Strategy, Us Oncology

Johnson & Johnson

Horsham, Pennsylvania, United States of America
Omnichannel marketing strategy
Brand marketing leadership
Customer and market insights
Set and drive brand and portfolio marketing strategy, ensuring alignment to commercial objectives and strengthening engagement with healthcare professionals and patients across channels

Job Summary

  • Set and drive brand and portfolio marketing strategy, ensuring alignment to commercial objectives and strengthening engagement with healthcare professionals and patients across channels.
  • Lead a team of internal and external contributors to develop and deliver integrated marketing strategy and annual brand plans to achieve business objectives.
  • Own relationships with critical agencies and partners to drive plan quality and performance, managing brand marketing budgets and investment trade-offs.

Matching Summary

Set and drive brand and portfolio marketing strategy, ensuring alignment to commercial objectives and strengthening engagement with healthcare professionals and patients across channels.

Skills & Requirements

Must-have

  • Omnichannel marketing strategy
  • Brand marketing leadership
  • Customer and market insights
  • Integrated brand plans
  • Digital marketing execution
  • Agency and partner management

Nice-to-have

  • Growth mindset and entrepreneurial spirit
  • Leading through large-scale change
  • High tolerance for ambiguity
  • Familiarity with marketing technology tools

Key Requirements

  • Minimum of a BA/BS Degree
  • Minimum of 8 years of business experience
  • Minimum of 3-5 years of marketing experience
  • Experience leading management level teams

Work Rights

Not specified

Tailored Resume

Cover Letter