Go-to-market Strategist

Acrisure

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Go-to-market strategy development
Sales play creation and enablement
Cross-functional collaboration with sales
** Acrisure is seeking a Go-to-Market Strategist who will develop and execute strategic plans to drive growth across various products and solutions. The role requires extensive experience in B2B go-to-market strategies, strong analytical skills, and the ability to foster cross-functional collaboration. **

Job Summary

  • The Go-to-Market Strategist translates segmentation, messaging, and value propositions into actionable strategies that drive growth across products and industries.
  • This role is crucial for setting the vision and aligning marketing and sales programs to generate pipeline and revenue through consistent execution.
  • Acrisure offers a comprehensive suite of benefits including immediate vesting in a 401(k) plan, paid maternity and paternity leave, and wellness resources.

Matching Summary

Match Score: 75

** Acrisure is seeking a Go-to-Market Strategist who will develop and execute strategic plans to drive growth across various products and solutions. The role requires extensive experience in B2B go-to-market strategies, strong analytical skills, and the ability to foster cross-functional collaboration. **

Skills & Requirements

Must-have

  • Go-to-market strategy development
  • Sales play creation and enablement
  • Cross-functional collaboration with sales
  • Product launch readiness management
  • Multi-product narrative definition

Nice-to-have

  • Experience experimenting with AI tools
  • Background in fintech or insurance
  • Strong storytelling and communication skills
  • Adaptable and visionary leadership style

Key Requirements

  • Bachelor's degree in Marketing, Business, or related field
  • 10+ years of experience in go-to-market or product marketing
  • Proven experience in B2B multi-solution environments

Work Rights

Not specified

Tailored Resume

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