Director, Brand Management, Cctm

Coca-Cola

London, United Kingdom
8-12 years brand management experience
Fmcg consumer marketing background
Lead development of long-term brand strategy
This role leads the development and execution of brand strategy for a major brand within the GB portfolio to drive sustainable growth

Job Summary

  • This role leads the development and execution of brand strategy for a major brand within the GB portfolio to drive sustainable growth.
  • The Director will collaborate with local network teams, bottling partners, and central category teams to ensure alignment with global marketing visions.
  • Candidates must have 8-12 years of brand management experience within FMCG and demonstrate success managing major brands with measurable business impact.

Matching Summary

This role leads the development and execution of brand strategy for a major brand within the GB portfolio to drive sustainable growth.

Skills & Requirements

Must-have

  • 8-12 years brand management experience
  • FMCG consumer marketing background
  • Lead development of long-term brand strategy
  • Manage innovation and product launches
  • Collaborate with commercial and RGM teams
  • Manage agency networks and budgets

Nice-to-have

  • Advanced degree preferred
  • Strong storytelling and influencing skills
  • Experience leading direct reports
  • Ability to thrive in complex environments
  • Growth mindset and continuous learning

Key Requirements

  • Bachelor's degree required; advanced degree preferred
  • 8-12 years of brand management or consumer marketing experience
  • Proven experience collaborating with Commercial, RGM, Insights, and Media teams
  • Experience leading and developing direct reports

Work Rights

Not specified

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