Digital/media Strategist

LIN Television Corporation

Austin, TX, United States
Digital media strategy
Paid media campaign management
Digital ecosystem knowledge
You will play a key role on KXAN’s Advertising team—supporting tactical execution and implementation, contributing to client strategy, and helping analyze performance across a high-volume portfolio of advertisers

Job Summary

  • You will play a key role on KXAN’s Advertising team—supporting tactical execution and implementation, contributing to client strategy, and helping analyze performance across a high-volume portfolio of advertisers.
  • You’ll help bring full-funnel plans to life using tools like: Website Creation, SEO, SEM, Programmatic, OTT/CTV, Display, Pre-Roll, and Paid Social—often layered with the reach and storytelling power of TV and commercial production.
  • You’ll be joining a team that’s combining modern digital performance marketing with the reach, credibility, and creative horsepower of one of Austin’s most recognized media brands.

Matching Summary

You will play a key role on KXAN’s Advertising team—supporting tactical execution and implementation, contributing to client strategy, and helping analyze performance across a high-volume portfolio of advertisers.

Skills & Requirements

Must-have

  • Digital media strategy
  • Paid media campaign management
  • Digital ecosystem knowledge
  • Analytical and reporting skillset
  • Google Ads, Meta Business Manager, Google Analytics proficiency

Nice-to-have

  • Building process and sharpening strategy
  • Adaptable to platform changes
  • Curious and proactive attitude
  • Experience with sponsorship-style campaigns

Key Requirements

  • 2-4 years experience in digital media
  • Working knowledge of digital ecosystem
  • Strong analytical and reporting skillset
  • Comfortable in fast-paced environment

Work Rights

Not specified

Tailored Resume

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