Marketing Manager, Lifecycle & Digital

Eosfitness

Addison/Farmers Branch, TX, USA
Hybrid (2 days onsite, 3 days optional remote)
Execute lifecycle campaigns
Lead email, sms, and push execution
Build automated customer journeys
EōS Fitness is seeking a Marketing Manager for Lifecycle & Digital to enhance customer engagement through various digital marketing strategies. The ideal candidate will have strong digital marketing experience, particularly in automated workflows and customer journey optimization, and will thrive in a fast-paced, collaborative environment

Job Summary

  • Support and execute lifecycle campaigns using dynamic segmentation, personalization, and automated workflows to deliver timely, relevant customer experiences.
  • Analyze performance across channels, using Google Analytics and platform-level reporting to assess campaign effectiveness and identify opportunities for optimization.
  • Collaborate cross‑functionally with Marketing, Digital, Communications, Creative, Sales, and Customer Service teams to align lifecycle initiatives with business goals and ensure cohesive messaging.

Matching Summary

Match Score: 85

EōS Fitness is seeking a Marketing Manager for Lifecycle & Digital to enhance customer engagement through various digital marketing strategies. The ideal candidate will have strong digital marketing experience, particularly in automated workflows and customer journey optimization, and will thrive in a fast-paced, collaborative environment.

Skills & Requirements

Must-have

  • Execute lifecycle campaigns
  • Lead email, SMS, and push execution
  • Build automated customer journeys
  • Analyze performance across channels
  • Define and track lifecycle KPIs
  • Drive A/B and multivariate testing

Nice-to-have

  • Passion for health and fitness
  • Upbeat attitude and exceptional interpersonal skills
  • Great sense of humor

Key Requirements

  • 4+ years of relevant digital experience
  • Bachelor's degree in Business, Advertising, Marketing or related field
  • Experience with Klaviyo
  • Strong Excel proficiency
  • Proficiency in all Microsoft Office tools

Work Rights

Not specified

Tailored Resume

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