Brand Manager

Novartis

Bogotá, Colombia
Hybrid
Lead brand strategy across product lifecycle
Design and execute go-to-market models
Translate strategy into compliant campaigns
Lead brand strategy across the product lifecycle, translating global direction into strong local execution

Job Summary

  • Lead brand strategy across the product lifecycle, translating global direction into strong local execution.
  • Drive omnichannel engagement, transform insights into action, and deliver sustainable growth that creates real value for patients and the business.
  • Collaborate with Sales, Medical, Finance, and Customer Excellence to align priorities and execution.

Matching Summary

Lead brand strategy across the product lifecycle, translating global direction into strong local execution.

Skills & Requirements

Must-have

  • Lead brand strategy across product lifecycle
  • Design and execute go-to-market models
  • Translate strategy into compliant campaigns
  • Own forecasting and budget management
  • Generate and apply market insights
  • Collaborate with cross-functional teams

Nice-to-have

  • Agility and Operational Excellence
  • Customer Orientation and Influencing Skills
  • Digital Marketing and Marketing Strategy
  • Stakeholder Engagement and Management
  • Strategic Partnerships and Negotiation Skills

Key Requirements

  • Bachelor’s degree in Health Sciences or related field
  • Proven experience in healthcare marketing or product management
  • Strong capability to define brand strategy
  • Solid understanding of local healthcare regulations
  • Demonstrated ability to use data for business decisions
  • Experience working cross-functionally
  • Advanced English

Work Rights

Not specified

Tailored Resume

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