8+ years marketing experience in genomics or molecular diagnostics
Direct ngs or molecular diagnostics product marketing experience
Experience marketing clinical products to healthcare providers
Personalis is seeking a Director of Commercial Marketing to lead strategic and tactical marketing initiatives for their personalized cancer testing products. The role involves overseeing a marketing team, managing brand positioning, and driving demand across multiple customer segments
Job Summary
The role involves owning the strategic direction and tactical implementation of commercial marketing activities across the full portfolio of Personalis products.
This leader will oversee a team of marketers to support commercial growth objectives while potentially scaling a best-in-class team as the business expands.
The position requires cultivating strong partnerships with Clinical Sales, Product Management, Medical Affairs, and R&D to drive corporate goals.
Matching Summary
Match Score: 85
Personalis is seeking a Director of Commercial Marketing to lead strategic and tactical marketing initiatives for their personalized cancer testing products. The role involves overseeing a marketing team, managing brand positioning, and driving demand across multiple customer segments.
Skills & Requirements
Must-have
8+ years marketing experience in genomics or molecular diagnostics
Direct NGS or molecular diagnostics product marketing experience
Experience marketing clinical products to healthcare providers
Proven track record of building and managing high-performing teams
Expertise in go-to-market strategy and customer segmentation
Nice-to-have
Strong creative intuition for design and messaging
Ability to thrive in a fast-paced startup environment
Experience collaborating with R&D and Medical Affairs
Background in MRD or comprehensive genomic profiling markets
Key Requirements
Bachelor's degree in marketing or life sciences
MBA or advanced degree in Life Sciences preferred
8+ years of proven marketing experience in relevant fields
Demonstrated leadership capability managing and growing teams