Senior Brand Manager (ethical), Nutrition

AbbVie

Bangkok, Thailand
Lead assigned projects
Track performance and report
Develop marketing objectives and strategies
Lead assigned projects, track performance and periodically report to supervisor

Job Summary

  • Lead assigned projects, track performance and periodically report to supervisor.
  • Prepare and develop marketing objectives, strategies, advertising and promotion and ensure flawless execution.
  • Develop, implement and update product training and competitor information intelligence to sales force on an ongoing basis.

Matching Summary

Lead assigned projects, track performance and periodically report to supervisor.

Skills & Requirements

Must-have

  • Lead assigned projects
  • Track performance and report
  • Develop marketing objectives and strategies
  • Analyze market requirements and trends
  • Improve brand funnel
  • Co-lead digital plan and CRM
  • Develop and implement product training
  • Achieve sales, margin, and market share goals
  • Manage A&P budget
  • Ensure compliance with codes and ethical standards

Nice-to-have

  • Strategic thinking
  • High emotional intelligence
  • Sound understanding of marketing principles

Key Requirements

  • Degree in Science/Pharmacy/Medical/Business Administration or Appropriate tertiary qualification
  • Strong sales and marketing track record
  • Experience in pharmaceuticals, healthcare, or FMCG
  • Strong communication skills

Work Rights

Not specified

Tailored Resume

Cover Letter