CRM & Email Lead (Assistant Manager)

lululemon

Hong Kong, Hong Kong SAR
Base: competitive; bonus: team-based; benefits: py...
On-site
5+ years crm or lifecycle marketing experience
Salesforce marketing cloud expertise
Cdp and analytics platform proficiency
The role involves owning and leading the APAC guest communication channel to shape strategy and optimization across all markets

Job Summary

  • The role involves owning and leading the APAC guest communication channel to shape strategy and optimization across all markets.
  • Candidates will leverage CDP data and Salesforce Marketing Cloud to build targeted, personalized journeys that drive retention and conversion.
  • The company offers a total rewards program including competitive base pay, team-based bonuses, paid time off, and generous employee discounts.

Matching Summary

The role involves owning and leading the APAC guest communication channel to shape strategy and optimization across all markets.

Salary

Base: Competitive; Bonus: Team-based; Benefits: Paid time off, employee discounts, fitness classes

Skills & Requirements

Must-have

  • 5+ years CRM or lifecycle marketing experience
  • Salesforce Marketing Cloud expertise
  • CDP and analytics platform proficiency

Nice-to-have

  • Retail or multi-market regional experience
  • Strong creative sensibility for copy and design
  • Entrepreneurial spirit with innovation mindset

Key Requirements

  • 5+ years of CRM or lifecycle marketing experience
  • Hands-on experience with Salesforce Marketing Cloud
  • Proven ability to lead and mentor junior team members

Work Rights

Not specified

Tailored Resume

Cover Letter