Growth Marketing Manager

Probe Group

Melbourne Cbd Vic Australia, Australia
B2b enterprise marketing
Demand generation strategies
Multi-channel campaign management
As the Growth Marketing Manager, you will be responsible for planning and executing the marketing strategy for the Probe Group portfolio, including Probe Group, Probe CX, Convai and Innovior

Job Summary

  • As the Growth Marketing Manager, you will be responsible for planning and executing the marketing strategy for the Probe Group portfolio, including Probe Group, Probe CX, Convai and Innovior.
  • You will take ownership of the marketing performance for Probe Group, Probe CX, Convai and Innovior, responsible for the end-to-end execution of B2B marketing strategies that contribute directly to the sales pipeline.
  • This isn’t just about maintaining existing campaigns; you have the autonomy to build a high-performance growth function from the ground up, creating the frameworks and success stories that will define our marketing department.

Matching Summary

As the Growth Marketing Manager, you will be responsible for planning and executing the marketing strategy for the Probe Group portfolio, including Probe Group, Probe CX, Convai and Innovior.

Skills & Requirements

Must-have

  • B2B enterprise marketing
  • Demand generation strategies
  • Multi-channel campaign management
  • Account-Based Marketing (ABM)
  • Marketing automation and CRM platforms
  • Data-driven decision making
  • Portfolio management across brands

Nice-to-have

  • Innovative and data-driven leadership
  • Thrive in complex markets
  • Build a high-performance function
  • Global exposure and scale

Key Requirements

  • 8–10 years of B2B marketing experience
  • Proven track record in B2B technology or services
  • Advanced hands-on experience with MarTech
  • Experience mentoring small teams
  • Experience managing external agency partners

Work Rights

Not specified

Tailored Resume

Cover Letter