Develop and execute brand/product marketing strategies, including online store promotions, digital advertising, social media, and marketing automation
Job Summary
Develop and execute brand/product marketing strategies, including online store promotions, digital advertising, social media, and marketing automation.
Plan and execute initiatives to drive traffic to digital sales channels, including stores and online stores, and direct high-quality outputs based on planning.
Understand Disney's overall business activities (movies, games, TV, etc.) and plan/execute cross-functional initiatives for stores and online stores.
Matching Summary
Develop and execute brand/product marketing strategies, including online store promotions, digital advertising, social media, and marketing automation.
Skills & Requirements
Must-have
DTC Retail Marketing Strategy
Digital Promotion Planning & Execution
Cross-functional Initiative Planning
Market and Customer Research
Nice-to-have
Strong communication and teamwork
Proactive and adaptable learner
Driven and ambitious attitude
Business level English communication
Key Requirements
5+ years of consumer goods marketing and EC marketing experience
Digital promotion planning, execution, and direction experience
Digital content/asset planning and direction experience
Promotion schedule and budget management experience