AIG Europe Ltd is seeking a Digital Direct Marketing Campaign Manager in Bangkok, Thailand, to enhance their marketing strategies and customer engagement. The ideal candidate should have at least three years of relevant experience and strong analytical skills to drive marketing campaign performance
Job Summary
This role is instrumental to achieving AIG Thailand's aspiration to be the leading general insurer through market-leading direct marketing solutions.
The successful candidate will drive top and bottom line performance by managing partnerships, digital campaigns, and customer engagement strategies across acquisition, growth, and retention programs.
AIG offers a comprehensive Total Rewards Program focused on health, wellbeing, financial security, and professional development to support its team members.
Matching Summary
Match Score: 85
AIG Europe Ltd is seeking a Digital Direct Marketing Campaign Manager in Bangkok, Thailand, to enhance their marketing strategies and customer engagement. The ideal candidate should have at least three years of relevant experience and strong analytical skills to drive marketing campaign performance.
Skills & Requirements
Must-have
Digital direct marketing campaign management
Multi-channel and multi-product marketing
Campaign performance analysis and optimization
Customer lifetime management and portfolio optimization
Agile test and learn marketing methodologies
Nice-to-have
Strong verbal and written communication skills in English
Ability to influence people at all organizational levels
Strategic thinker with innovative and creative approach
Experience working under tight time constraints
Collaborative mindset for cross-functional teamwork
Key Requirements
Minimum bachelor's degree (MBA preferred)
Minimum 3 years work experience in Insurance or Financial Services