Responsible for advising and leading the implementation of CRM strategies, optimizing CRM systems, and ensuring they align with business objectives to enhance customer relationships and drive business growth
Job Summary
Responsible for advising and leading the implementation of CRM strategies, optimizing CRM systems, and ensuring they align with business objectives to enhance customer relationships and drive business growth.
Lead consulting projects focused on enhancing capabilities for clients in the CRM Domain, taking responsibility for significant project components and contributing to larger initiatives.
As part of dentsu’s global network, Merkle pushes the boundaries of customer experience, integrating creativity, technology, and data to drive real-world impact.
Matching Summary
Responsible for advising and leading the implementation of CRM strategies, optimizing CRM systems, and ensuring they align with business objectives to enhance customer relationships and drive business growth.
Skills & Requirements
Must-have
CRM strategy development
Digital transformation leadership
Enterprise-wide CRM implementations
Stakeholder alignment and adoption
Business process re-engineering
Nice-to-have
Mentoring junior consultants
Client workshop facilitation
Innovation and creative problem-solving
Collaborative team environment
Purpose-driven culture
Key Requirements
Expertise in multiple CRM platforms
Experience in large-scale implementations
Proficiency in database knowledge
Cross-industry expertise
Configures CRM workflows, automation, and best practice implementations
Manages C-level stakeholders
Leads enterprise-wide CRM implementation projects
Leverages predictive analytics and AI-driven insights