Marketing Engagement Lead - Mental Health & Wellbeing

Assure

West Perth, WA, Australia
**
5 to 10+ years b2b and b2c experience
Growth marketing in health or human services
Web and crm platform technical capability
** The Marketing Engagement Lead at Assure is responsible for developing and executing strategic marketing plans aimed at expanding the company's Mental Health and Wellbeing portfolio. The ideal candidate will have extensive experience in B2B and B2C marketing, particularly in the health sector, along with strong leadership and digital marketing capabilities. **

Job Summary

  • The role supports business delivery and market expansion for the APM Mental Health and Wellbeing portfolio through strategic marketing plans.
  • Candidates must have 5 to 10+ years of experience in similar B2B and B2C roles with demonstrated success in growth marketing.
  • APM Group is a global human services leader committed to enabling better lives with a diverse and inclusive work environment.

Matching Summary

Match Score: 75

** The Marketing Engagement Lead at Assure is responsible for developing and executing strategic marketing plans aimed at expanding the company's Mental Health and Wellbeing portfolio. The ideal candidate will have extensive experience in B2B and B2C marketing, particularly in the health sector, along with strong leadership and digital marketing capabilities. **

Skills & Requirements

Must-have

  • 5 to 10+ years B2B and B2C experience
  • Growth marketing in health or human services
  • Web and CRM platform technical capability
  • Account-based marketing strategy execution
  • Data-driven insights and ROI reporting

Nice-to-have

  • People leadership experience
  • Content relationship and event marketing
  • Strong written presentation skills
  • Commercially astute customer focus
  • Adobe and Canva suite proficiency

Key Requirements

  • 5 to 10+ years experience
  • Relevant business or marketing qualifications
  • Experience in health industry growth marketing

Work Rights

Not specified

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